B2C Marketing Manager - 6 month maternity cover contract

At Too Good To Go, we have an ambitious mission: to inspire and empower everyone to fight food waste together.

More than 1/3 of all food produced in the world is wasted. And that has a huge impact on the health of our planet. 10% of greenhouse gas emissions come from food waste and loss.

Through our marketplace app, we connect businesses that have unsold, surplus food, with consumers who can buy and enjoy it at ⅓ of retail value. We are a certified B Corporation with a mission to empower everyone to take action against food waste. Alongside our marketplace app, we create educational tools, explore new business solutions, and influence legislation to help reduce food waste.

We’re growing fast: Our community of 120 million registered users and 247,000 active partners across 19 countries, have together already saved more than 400 million meals from going to waste - avoiding more than 1 million tonnes of CO2e from entering the atmosphere.

In 2023, Too Good To Go was recognised on Fortune's acclaimed 'Change the World' list, named as one of Deloitte's 'Best Managed Companies' and won a coveted 'Cultural Impact Award' at the annual Apple App Store Awards.

We’re looking for a B2C Marketing Manager to join the superstar team at Too Good To Go BeNe (Belgium/Netherlands) based in Belgium to cover a 6 month maternity leave starting from August . 

Sounds like your kind of mission? Here is what it will entail:

As B2C Marketing Manager you will be responsible for local marketing activations. Working in a Cluster Marketing team, you will be shaping and implementing marketing campaigns across owned & paid channels and coordinating centrally-led digital media and CRM efforts in order to grow reach and drive consumer engagement and demand in a local market.

Your role

Reporting to the Associate Director of Marketing North Europe and with 1 B2C Marketing Specialist supporting, you will:

• Develop and execute marketing activations and campaigns across owned and paid channels, supporting the user growth strategy through a clear understanding of the main demand KPIs.
• Collaborate with Trade Marketing and PR teams to ensure seamless cross-functional alignment.
• Drive coordination with the global digital marketing and CRM team to push growth in the markets.
• Use data to inform and optimize campaign performance, making proactive adjustments for greater efficiency.
• Brief creative teams clearly to align on campaign objectives.
• Build strong relationships with marketing colleagues across North Europe, Global, and other markets to share ideas, identify opportunities, and maintain consistent brand alignment.
• Allocate resources effectively across simple campaigns, balancing time, budget, and personnel.

What we are looking for

• Proven experience in Marketing and Communications.
• Proven ability to interpret data, refine strategies, and optimize content distribution across platforms.
• Excellent communication skills; a natural storyteller with a clear and empathetic style.
• Strong organizational skills with the ability to multitask and work across countries in virtual teams.
• Hands-on experience planning and executing consumer campaigns across various platforms.
• Full proficiency in Dutch, English and French.
• A detail-oriented mindset with experience in briefing and reviewing creative content.
• Ambitious, results-driven, and eager to make a positive impact on the planet and society.
• You are eager to learn and are able to work in a fast changing environment.
• You are a team player, always ready to jump in where needed.

What we have to offer 

• A rare opportunity to work in a social impact company (and certified B Corporation!) where you can see real and tangible impact in your role.
• Working alongside an international community of users, partners and 1,450+ colleagues across 19 countries that are on the same important mission.
• Personal and professional development opportunities in a fast-paced scale-up environment.
• An inclusive company culture where you can bring your authentic self to work
• A strong, values-driven team culture where we celebrate successes and socialise with colleagues that care.

Benefits

• WORK FLEXIBLY: 
• Enjoy hybrid working from our great offices, at home or abroad.
• Extra parental leave and days off beyond local legislation and the option to take an extra week of unpaid leave
• Health insurance and pension plans (subject to country of employment).
• Additional days off for significant life events

• CELEBRATE & SOCIALISE
• Regular social events like summer and winter parties.
• Coffee, snacks and fully-equipped kitchens.
• Get to know our community with a monthly free Surprise Bag
• Paid volunteer time through our Shareback volunteering programme
• Women in the Workplace, P.R.I.D.E., People of Colour and Functionally Diverse Employee Resource Groups 

How to apply

• We take recruitment very seriously, so please carefully read everything we have written above. Please also check our website and international media in order to get a good overview of Too Good To Go.
• Submit your CV and Cover letter in English.
• Please note that we only accept applications coming through our platform. No CV or Cover Letter will be accepted by email or LinkedIn direct messaging.