We are seeking a strategic and results-driven Product Line Owner to take the lead on one of our innovative, high voltage products under development. This role is pivotal in driving the product’s success through comprehensive ownership of its lifecycle—from market strategy and competitive intelligence to customer engagement and revenue growth. This person will also be responsible for the marketing and business development efforts for our High Voltage product portfolio in North America.General Responsibilities • Oversees marketing plans and activities for specific product(s) or product line(s) to establish, enhance or distinguish product placement within the competitive arena • Oversees business plans and product positioning in the marketplace • Oversees market research activities, monitors competitive activity and identifies customer needs • Establishes pricing strategies Experience / Qualifications • A university degree required (i.e. Bachelors degree) or equivalent relevant work experience. • Must be a team player able to work in a fast-paced environment with demonstrated ability to handle multiple competing tasks and demands • Strong communication skills; oral, written and presentation • Strong organization, planning and time management skills to achieve results • Strong personal and professional ethical values and integrity • Holds self-accountable to achieving goals and standards • Proficient in Microsoft Office programs (Outlook, Word, PowerPoint, and Excel) • Strong interpersonal &amp; collaboration skills to work effectively with all levels of the organization including suppliers and/or external customersThe candidate will be responsible for:<ul><li>Developing and executing the marketing strategy for the product line.</li><li>Gathering and analyzing competitive intelligence and defining market pricing strategies.</li><li>Leading the product roadmap and aligning it with customer needs and business goals.</li><li>Driving customer engagement and supporting the sales team with product proposals and opportunity development.</li><li>Spearheading business development initiatives across North America to expand market share and revenue.</li><li>Acting as the primary liaison between product management, sales, and customers, providing strategic guidance to close new business opportunities.</li><li>This role requires a blend of strategic thinking, market insight, and hands-on collaboration with cross-functional teams to ensure the product line’s sustained growth and profitability.</li></ul>Additionally, this role requires that candidate to be comfortable dealing with technical concepts and they are expected to engage directly with engineering departments within Sensata and our customers. For this reason, an engineering degree and background is highly preferred.Base Salary Range: $121,600.00 - $167,200.00#LI-JL1<h1>SmarterTogether</h1><ul><li>Collaborating at Sensata means working with some of the world’s most talented people in an enriching environment that is constantly pushing towards the next best thing</li><li>Employees work across functions, countries and cultures gaining new perspectives through mutual respect and open communication</li><li> As OneSensata, we are working together to make things work together </li></ul>Click here to view <a href="https://www.sensata.com/sensata-recruitment-privacy-policy">Sensata Recruitment Privacy Statement</a>Click here to view our <a href="https://www.sensata.com/sites/default/files/a/sensata_china_recruitment_privacy_policy.pdf">Sensata Recruitment Privacy Statement for China</a>NOTE:  If you are a current Sensata employee (or one of our Affiliates), please back out of this application and log into Workday via the Company Intranet to apply directly.  Type "FIND JOBS" in the Workday search bar.

Since 1963, Dynapower has provided power electronics solutions, along with an array of aftermarket services focused on continuous reliability and efficiency to an ever-expanding global customer base. We are a trusted leader in all types of power conversion equipment including high power rectifiers, inverters, DC/DC converters, integrated battery energy storage systems and transformers for use in hydrogen, e-mobility, energy storage, industrial, mining, defense and research applications. With headquarters and a 150,000 square-foot vertically integrated manufacturing facility in South Burlington, VT, Dynapower is collaborating with our partners and clients to shift the way our world uses power and advance our resilient, clean energy future.

Product Marketing Manager

We are seeking a strategic and results-driven Product Line Owner to take the lead on one of our innovative, high voltage products under development. This role is pivotal in driving the product’s success through comprehensive ownership of its lifecycle—from market strategy and competitive intelligence to customer engagement and revenue growth. This person will also be responsible for the marketing and business development efforts for our High Voltage product portfolio in North America.General Responsibilities • Oversees marketing plans and activities for specific product(s) or product line(s) to establish, enhance or distinguish product placement within the competitive arena • Oversees business plans and product positioning in the marketplace • Oversees market research activities, monitors competitive activity and identifies customer needs • Establishes pricing strategies Experience / Qualifications • A university degree required (i.e. Bachelors degree) or equivalent relevant work experience. • Must be a team player able to work in a fast-paced environment with demonstrated ability to handle multiple competing tasks and demands • Strong communication skills; oral, written and presentation • Strong organization, planning and time management skills to achieve results • Strong personal and professional ethical values and integrity • Holds self-accountable to achieving goals and standards • Proficient in Microsoft Office programs (Outlook, Word, PowerPoint, and Excel) • Strong interpersonal &amp; collaboration skills to work effectively with all levels of the organization including suppliers and/or external customersThe candidate will be responsible for:<ul><li>Developing and executing the marketing strategy for the product line.</li><li>Gathering and analyzing competitive intelligence and defining market pricing strategies.</li><li>Leading the product roadmap and aligning it with customer needs and business goals.</li><li>Driving customer engagement and supporting the sales team with product proposals and opportunity development.</li><li>Spearheading business development initiatives across North America to expand market share and revenue.</li><li>Acting as the primary liaison between product management, sales, and customers, providing strategic guidance to close new business opportunities.</li><li>This role requires a blend of strategic thinking, market insight, and hands-on collaboration with cross-functional teams to ensure the product line’s sustained growth and profitability.</li></ul>Additionally, this role requires that candidate to be comfortable dealing with technical concepts and they are expected to engage directly with engineering departments within Sensata and our customers. For this reason, an engineering degree and background is highly preferred.Base Salary Range: $121,600.00 - $167,200.00#LI-JL1<h1>SmarterTogether</h1><ul><li>Collaborating at Sensata means working with some of the world’s most talented people in an enriching environment that is constantly pushing towards the next best thing</li><li>Employees work across functions, countries and cultures gaining new perspectives through mutual respect and open communication</li><li> As OneSensata, we are working together to make things work together </li></ul>Click here to view <a href="https://www.sensata.com/sensata-recruitment-privacy-policy">Sensata Recruitment Privacy Statement</a>Click here to view our <a href="https://www.sensata.com/sites/default/files/a/sensata_china_recruitment_privacy_policy.pdf">Sensata Recruitment Privacy Statement for China</a>NOTE:  If you are a current Sensata employee (or one of our Affiliates), please back out of this application and log into Workday via the Company Intranet to apply directly.  Type "FIND JOBS" in the Workday search bar.

Product Marketing Manager

About the Job

About the Company

Dynapower

Similar Jobs

Business Development Manager

Business Development Manager

Senior Product Manager

Senior Product Manager

Product Marketing Engineer

Product Marketing Engineer

Strategic Business Development Manager

Strategic Business Development Manager

Product Manager

Product Manager

Product Manager

Product Manager