Our Mission: POST protects open space on the Peninsula and in the South Bay for the benefit of all. Our Vision: POST is creating a network of protected lands where people and nature connect and thrive. These lands are preserved forever so present and future generations benefit from the careful balance of rural and urban landscapes that makes our region extraordinary. Our Impact: Since our founding in 1977, POST has protected more than 87,000 acres of permanent open space, farms and parkland in San Mateo, Santa Clara and Santa Cruz counties. These lands are now part of the National Park system, National Wildlife Refuge system, California State Parks, county and city parks, regional preserves and private farmland. POST takes a science-driven approach in our decisions about land acquisition and stewardship so that every property is appropriately cared for.

Digital Marketing Associate

<div><div> Digital Marketing Associate Join POST as our Digital Marketing Associate and see your impact grow as you connect people to our work conserving open spaces for the benefit of all. This is an exciting opportunity for a digitally savvy, data-informed marketer who thrives when building audiences for a mission they are passionate about. Why You Will Love This Role When it comes to digital marketing, you are eager to learn new tools and take on challenges to help solve complex issues that support our day-to-day marketing initiatives. You have experience with email marketing, website and digital media production, and know how to measure and track insights that shape our overall digital marketing strategy.  Knowing that digital marketing can be fast paced, you learn quickly and understand how to implement new solutions that support marketing campaigns and improve performance. All while staying up to date on trends in the ever-changing digital landscape.  You understand the importance of project management and know how to shape long-term and short-term projects that impact for the marketing team, helping the team stay on track and on budget. You use data to inform and define what is and isn’t working, building awareness for new audiences, and growing engagement across existing digital channels.  Work Schedule: POST is currently a hybrid workplace. Our hybrid work policy supports work schedule design that includes time in the office, field, or remote that optimizes individual and team performance based on specific job requirements.  The successful candidate for this job should expect to be in the office some days per week and will reside within a reasonable driving distance to our Palo Alto office. Responsibilities &amp; Operations: <ul><li>Execute email marketing campaigns across different functions supporting our fundraising, event, and content teams.</li><li>Plan, build, and QA emails, landing pages, and help support other digital channels. </li><li>Support creating a trusted relationship with our 150K+ member email audience, managing our email marketing deployment and building touchpoints throughout the year, optimizing for audience journeys and other initiatives. </li><li>Help administrate our marketing automation platform, implementing new features and integrations with Pardot and Salesforce across email marketing and our website as needed. </li><li>Produce monthly and quarterly performance reporting across email and the website, providing insights, recommendations, and implementation plans. </li><li>Use project management skills to convene marketing teams and strategize on digital campaign goals, approaches, and execution using data to inform goals and refine our investments.</li><li>Work closely with our marketing teams to coordinate content delivery, maximizing community growth, engagement, and diversity across our various channels.</li><li>Assist in graphic design and copy development for digital marketing campaigns that support our overall team goals. </li><li>Support ongoing website content development and production. </li></ul>  Knowledge &amp; Skills Required: <ul><li>2-5 years of digital marketing experience with a technical focus on email marketing and digital production.</li><li>Ability to build HTML emails and graphics for different audience segments across our email programs.</li><li>Strong background in project management including using systems to track digital production and campaign progress.  </li><li>Experience in designing for digital outputs with a strong eye and ability to adhere to POST’s design aesthetic is preferred, utilizing Adobe Creative Suite or a similar tool. </li><li>Excellent writing skills, creative instincts, and close attention to detail.</li><li>Prior experience with Salesforce and web content management systems such as WordPress.</li><li>Experience or strong interest in learning about email marketing segmentation and automation. </li><li>Knowledge of, or passion for the natural world, the outdoors, land conservation and/or land management are beneficial to this role. </li></ul> Physical Requirements:  <ul><li>Regular and accurate communication with others and completion of work tasks involving the use of phone, computer, internet, and video technology, the ability to interact effectively with digital and printed materials, and to operate required job-related equipment.</li><li>There are occasional duties that occur outside regular working hours.</li><li>Reasonable accommodations will be made to allow a person to perform essential functions.</li></ul> To Apply: Please submit your resume with a cover letter telling us how you connect to our mission and why you are a great match for this role. We are not able to give the same level of consideration to applications submitted without a cover letter.  Starting Salary Range &amp; Benefits: $73,800-$82,000 depending upon level of skills and experience, plus excellent benefits including medical, dental and vision coverage, retirement account contribution &amp; matching, generous time off, paid maternity/paternity/family medical leave, life and long term disability insurance, pet insurance, learning and mental/physical wellness programs, personal mobile/internet usage stipend, commuter benefits, and many more! POST’s Core Values: Nature Connects Us All: We believe that we are part of an interconnected web of life and that diversity of all types creates strength and resilience. In our work, we strive to protect and heal the ecosystems that support our collective well-being.Act Today for the Long-Term: We take action today in ways that support our bold, long-term vision. We accept and balance the tension between the present and the future while staying true to our purpose.Commit to Learning and Growth: We are creative, curious and courageous in our approaches and willing to change course when necessary. We learn from our successes and mistakes.Care About How We Work: We believe all living things should be treated with dignity. We acknowledge the many injustices against people and nature. We are dedicated to striving for equity in our actions.Honor Our Collective Strengths: We have the most positive impact when we work together toward a shared vision. We catalyze, collaborate and complement to support the best outcomes for all. POST is an Equal Employment Opportunity employer and will not discriminate against any applicant based on legally recognized protected classes under federal, state, or local law.  Applicants with disabilities may request a reasonable accommodation when applying for a position with us. Please contact us if you need assistance applying for this position.  POST is committed to maintaining an inclusive, values-driven workplace where all employees can thrive. We encourage interested applicants with varied backgrounds and/or skill sets to apply for open positions so we may consider individual qualifications and evaluate great candidates whose prior experience may not precisely meet all the posted criteria.  We look forward to receiving your application for employment at POST!  </div></div>

Digital Marketing Associate

About the Job

About the Company

Peninsula Open Space Trust

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