Join us!<br>                <p>We’re hiring a <strong>Head of Product Marketing (m/f/d)</strong> to build and lead our AI-enabled function from the ground up. In this role, you will shape how the market understands our value, define how we package and price our offerings, and lead tier-1 launches across our platform as well as key strategic and emerging product areas.</p><p>This is a founding leadership role with a strong hands-on component. You will design the function, set up the systems, and drive the work yourself. Rather than scaling through headcount first, you will take an agent-led approach to execution.</p><p>The role is designed as a true player-coach position, not a purely managerial one.</p><p>You will report directly to the CPO and work closely with leaders across Product, Development, Marketing, Sales, Customer Success, and Sustainability.</p>            What can you expect?<br>                <div><div><div><div><div><div><div><div><div><span style="font-family:Arial , Helvetica , sans-serif;"><strong>AI-Native PMM Operating System</strong></span><ul><li style="font-family:Arial , Helvetica , sans-serif;">Build, operate, and continuously improve an AI-native PMM operating system across agents, sources of truth, templates, workflows, and reusable context layers</li><li style="font-family:Arial , Helvetica , sans-serif;">Drive AI-first workflows across all PMM activities: AI drafts first, humans refine, recurring work gets automated</li><li style="font-family:Arial , Helvetica , sans-serif;">Use AI to scale speed, consistency, quality, and leverage across positioning, launches, enablement, and competitive intelligence</li><li style="font-family:Arial , Helvetica , sans-serif;">Ensure one AI-supported source of truth across positioning, messaging, launch materials, and sales narratives</li></ul><span style="font-family:Arial , Helvetica , sans-serif;"><strong>Strategic Narrative &amp; Positioning</strong></span><ul><li style="font-family:Arial , Helvetica , sans-serif;">Own the strategic product narrative and capability positioning across platform and solution pillars</li><li style="font-family:Arial , Helvetica , sans-serif;">Use AI-supported research, synthesis, and narrative testing to sharpen positioning against product strategy, market dynamics, and growth goals</li><li style="font-family:Arial , Helvetica , sans-serif;">Translate complex capabilities into compelling, customer-relevant value narratives</li></ul><span style="font-family:Arial , Helvetica , sans-serif;"><strong>Launch Strategy &amp; Execution</strong></span><ul><li style="font-family:Arial , Helvetica , sans-serif;">Own the end-to-end launch operating system for tier-1 and tier-2 launches</li><li style="font-family:Arial , Helvetica , sans-serif;">Build AI-supported launch workflows across product, marketing, and sales to ensure consistent, high-quality execution</li><li style="font-family:Arial , Helvetica , sans-serif;">Use AI to accelerate launch planning, messaging development, asset creation, and internal enablement</li></ul><span style="font-family:Arial , Helvetica , sans-serif;"><strong>Pricing, Packaging &amp; Commercial Narrative</strong></span><ul><li style="font-family:Arial , Helvetica , sans-serif;">Define and evolve the pricing and packaging narrative as a key commercial lever</li><li style="font-family:Arial , Helvetica , sans-serif;">Use AI-supported analysis and synthesis to sharpen value articulation for expansion, retention, and revenue growth</li></ul><span style="font-family:Arial , Helvetica , sans-serif;"><strong>Sales Enablement &amp; Market Impact</strong></span><ul><li style="font-family:Arial , Helvetica , sans-serif;">Develop AI-enhanced sales enablement assets such as battlecards, persona narratives, objection handling, and value messaging</li><li style="font-family:Arial , Helvetica , sans-serif;">Equip Sales with clear positioning, competitive context, and conversion-ready messaging</li><li style="font-family:Arial , Helvetica , sans-serif;">Continuously improve enablement assets through feedback loops, usage insights, and AI-assisted iteration</li></ul><span style="font-family:Arial , Helvetica , sans-serif;"><strong>Competitive Intelligence &amp; Market Insight</strong></span><ul><li style="font-family:Arial , Helvetica , sans-serif;">Own a systematic, AI-leveraged competitive intelligence function</li><li style="font-family:Arial , Helvetica , sans-serif;">Use AI agents and structured workflows to monitor competitors, synthesize insights, and identify market shifts</li><li style="font-family:Arial , Helvetica , sans-serif;">Deliver regular, synthesized market intelligence to inform strategy, positioning, and sales execution</li></ul><span style="font-family:Arial , Helvetica , sans-serif;"><strong>Analyst Relations &amp; External Positioning</strong></span><ul><li style="font-family:Arial , Helvetica , sans-serif;">Own analyst engagement and narrative shaping</li><li style="font-family:Arial , Helvetica , sans-serif;">Represent IntegrityNext’s positioning within the analyst ecosystem</li><li style="font-family:Arial , Helvetica , sans-serif;">Use analyst feedback and AI-supported synthesis to refine external positioning and strategic narratives</li></ul><span style="font-family:Arial , Helvetica , sans-serif;"><strong>Business Impact &amp; Outcomes</strong></span><ul><li style="font-family:Arial , Helvetica , sans-serif;">Drive NRR contribution as the primary success metric</li><li style="font-family:Arial , Helvetica , sans-serif;">Ensure all PMM activities support retention, expansion, and revenue growth</li><li style="font-family:Arial , Helvetica , sans-serif;">Continuously optimize PMM workflows for a lean, high-leverage operating model</li></ul></div></div></div></div></div></div></div></div></div>            What should you bring along?<br>                <span style="font-family:Arial , Helvetica , sans-serif;"><strong>Experience &amp; Domain Focus</strong></span><ul><li style="font-family:Arial , Helvetica , sans-serif;">7+ years of experience in B2B SaaS Product Marketing (PMM), including prior leadership of a PMM function</li><li style="font-family:Arial , Helvetica , sans-serif;">Proven track record in positioning and/or packaging that measurably improved retention or expansion (NRR impact)</li><li style="font-family:Arial , Helvetica , sans-serif;">Bonus: experience in compliance, risk, supply chain, ESG, or other regulated B2B SaaS environments, ideally in European enterprise contexts</li></ul><span style="font-family:Arial , Helvetica , sans-serif;"><strong>Technical / Methodological Skills</strong></span><ul><li style="font-family:Arial , Helvetica , sans-serif;">Hands-on experience with modern LLM and agent tooling (e.g. Claude, Cursor, ChatGPT, MCP, or similar stacks)</li><li style="font-family:Arial , Helvetica , sans-serif;">Proven AI-native practice, including building agents, custom GPTs, automations, or context layers</li><li style="font-family:Arial , Helvetica , sans-serif;">Strong capability in messaging, positioning, and narrative development, with a preference for owning and drafting core materials yourself</li></ul><span style="font-family:Arial , Helvetica , sans-serif;"><strong>Ways of Working &amp; Mindset</strong></span><ul><li style="font-family:Arial , Helvetica , sans-serif;">Strong ownership and execution mindset — you ship without waiting for permission</li><li style="font-family:Arial , Helvetica , sans-serif;">Hands-on operator who combines strategy with direct execution</li><li style="font-family:Arial , Helvetica , sans-serif;">High level of agency, speed, and accountability</li><li style="font-family:Arial , Helvetica , sans-serif;">Strong pattern recognition and ability to operate in complex, evolving environments</li></ul><span style="font-family:Arial , Helvetica , sans-serif;"><strong>Communication &amp; Collaboration</strong></span><ul><li style="font-family:Arial , Helvetica , sans-serif;">Strong executive presence and ability to influence senior stakeholders</li><li style="font-family:Arial , Helvetica , sans-serif;">Clear, confident communicator with the ability to translate complexity into compelling narratives and direction</li><li style="font-family:Arial , Helvetica , sans-serif;">Comfortable working cross-functionally in a high-impact, fast-moving environment</li></ul>            What do we offer?<br>                <h3 style="border:0px solid;margin:0px;line-height:28px;font-weight:600;text-decoration:none;font-size:24px;font-family:'FT Regola Neue' , Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji' , sans-serif;color:rgb(32,32,32);font-style:normal;background-color:rgb(255,255,255);"><span style="border:0px solid;margin:0px;font-family:Arial , Helvetica , sans-serif;font-size:14px;">Purpose &amp; Impact</span></h3><ul style="border:0px solid;color:rgb(32,32,32);font-size:14px;font-style:normal;font-weight:400;font-family:Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji';background-color:rgb(255,255,255);"><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">A role with real meaning that is both enjoyable and impactful</p></li><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">The opportunity to make a sustainable contribution through your work</p></li><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">Attractive compensation as part of a growing company</p></li></ul><h3 style="border:0px solid;margin:0px;line-height:28px;font-weight:600;text-decoration:none;font-size:24px;font-family:'FT Regola Neue' , Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji' , sans-serif;color:rgb(32,32,32);font-style:normal;background-color:rgb(255,255,255);"><span style="border:0px solid;margin:0px;font-family:Arial , Helvetica , sans-serif;font-size:14px;">Attractive Benefits</span></h3><ul style="border:0px solid;color:rgb(32,32,32);font-size:14px;font-style:normal;font-weight:400;font-family:Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji';background-color:rgb(255,255,255);"><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">30 days of paid vacation</p></li><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">EGYM Wellpass membership to support your work-life balance</p></li><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">Flexible working models to better balance work and personal life</p></li></ul><h3 style="border:0px solid;margin:0px;line-height:28px;font-weight:600;text-decoration:none;font-size:24px;font-family:'FT Regola Neue' , Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji' , sans-serif;color:rgb(32,32,32);font-style:normal;background-color:rgb(255,255,255);"><span style="border:0px solid;margin:0px;font-family:Arial , Helvetica , sans-serif;font-size:14px;">Modern Work Environment &amp; Flexibility</span></h3><ul style="border:0px solid;color:rgb(32,32,32);font-size:14px;font-style:normal;font-weight:400;font-family:Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji';background-color:rgb(255,255,255);"><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">Inspiring office spaces in the heart of Munich</p></li><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">Flexible remote work from home or anywhere within Germany</p></li></ul><h3 style="border:0px solid;margin:0px;line-height:28px;font-weight:600;text-decoration:none;font-size:24px;font-family:'FT Regola Neue' , Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji' , sans-serif;color:rgb(32,32,32);font-style:normal;background-color:rgb(255,255,255);"><span style="border:0px solid;margin:0px;font-family:Arial , Helvetica , sans-serif;font-size:14px;">Great Team</span></h3><ul style="border:0px solid;color:rgb(32,32,32);font-size:14px;font-style:normal;font-weight:400;font-family:Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji';background-color:rgb(255,255,255);"><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">A professional, welcoming, and highly motivated team</p></li><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">Collaboration at eye level with an open feedback culture</p></li><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">An environment where people support each other and grow together</p></li></ul><h3 style="border:0px solid;margin:0px;line-height:28px;font-weight:600;text-decoration:none;font-size:24px;font-family:'FT Regola Neue' , Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji' , sans-serif;color:rgb(32,32,32);font-style:normal;background-color:rgb(255,255,255);"><span style="border:0px solid;margin:0px;font-family:Arial , Helvetica , sans-serif;font-size:14px;">Flat Hierarchies &amp; Ownership</span></h3><ul style="border:0px solid;color:rgb(32,32,32);font-size:14px;font-style:normal;font-weight:400;font-family:Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji';background-color:rgb(255,255,255);"><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">Short decision-making paths and real opportunities to shape things</p></li><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">Freedom to contribute and implement your own ideas</p></li><li style="border:0px solid;margin:0px;"><p style="border:0px solid;margin:0px;">A high level of ownership and responsibility</p></li></ul>            Application process<br>                Our process is designed to be transparent and efficient:<ol><li>Talent Screen (get to know each other)</li><li>Conversation with our CPO</li><li>Conversation with our CISO</li><li>Case Study + Panel Interview</li></ol><em style="border:0px solid;margin:0px;color:rgb(32,32,32);font-family:Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji';font-size:14px;font-weight:400;background-color:rgb(255,255,255);">Please apply exclusively via our online application portal. This ensures a smooth and fair process for all candidates. Applications submitted by email will not be considered. Thank you for your understanding.</em>            

<p>IntegrityNext is an interdisciplinary team of sustainability experts, procurement professionals and software developers. We use state-of-the-art technology and our years of experience in procurement to make the world more sustainable. IntegrityNext promotes sustainability where the leverage is greatest: In the corporate supply chain. IntegrityNext has therefore set out to make corporate supply chains more environmentally and socially just. Today, around 1 million companies in over 200 countries already belong to the IntegrityNext network, including customers such as Siemens Gamesa, Generali, Henkel, OSRAM, RWE, ThyssenKrupp, HILTI and Grohe.</p>

Head of Product Marketing (m/f/d)

Join us!<br />                <p>We’re hiring a <strong>Head of Product Marketing (m/f/d)</strong> to build and lead our AI-enabled function from the ground up. In this role, you will shape how the market understands our value, define how we package and price our offerings, and lead tier-1 launches across our platform as well as key strategic and emerging product areas.</p><p>This is a founding leadership role with a strong hands-on component. You will design the function, set up the systems, and drive the work yourself. Rather than scaling through headcount first, you will take an agent-led approach to execution.</p><p>The role is designed as a true player-coach position, not a purely managerial one.</p><p>You will report directly to the CPO and work closely with leaders across Product, Development, Marketing, Sales, Customer Success, and Sustainability.</p>            What can you expect?<br />                <div><div><div><div><div><div><div><div><div><span><strong>AI-Native PMM Operating System</strong></span><ul><li>Build, operate, and continuously improve an AI-native PMM operating system across agents, sources of truth, templates, workflows, and reusable context layers</li><li>Drive AI-first workflows across all PMM activities: AI drafts first, humans refine, recurring work gets automated</li><li>Use AI to scale speed, consistency, quality, and leverage across positioning, launches, enablement, and competitive intelligence</li><li>Ensure one AI-supported source of truth across positioning, messaging, launch materials, and sales narratives</li></ul><span><strong>Strategic Narrative &amp; Positioning</strong></span><ul><li>Own the strategic product narrative and capability positioning across platform and solution pillars</li><li>Use AI-supported research, synthesis, and narrative testing to sharpen positioning against product strategy, market dynamics, and growth goals</li><li>Translate complex capabilities into compelling, customer-relevant value narratives</li></ul><span><strong>Launch Strategy &amp; Execution</strong></span><ul><li>Own the end-to-end launch operating system for tier-1 and tier-2 launches</li><li>Build AI-supported launch workflows across product, marketing, and sales to ensure consistent, high-quality execution</li><li>Use AI to accelerate launch planning, messaging development, asset creation, and internal enablement</li></ul><span><strong>Pricing, Packaging &amp; Commercial Narrative</strong></span><ul><li>Define and evolve the pricing and packaging narrative as a key commercial lever</li><li>Use AI-supported analysis and synthesis to sharpen value articulation for expansion, retention, and revenue growth</li></ul><span><strong>Sales Enablement &amp; Market Impact</strong></span><ul><li>Develop AI-enhanced sales enablement assets such as battlecards, persona narratives, objection handling, and value messaging</li><li>Equip Sales with clear positioning, competitive context, and conversion-ready messaging</li><li>Continuously improve enablement assets through feedback loops, usage insights, and AI-assisted iteration</li></ul><span><strong>Competitive Intelligence &amp; Market Insight</strong></span><ul><li>Own a systematic, AI-leveraged competitive intelligence function</li><li>Use AI agents and structured workflows to monitor competitors, synthesize insights, and identify market shifts</li><li>Deliver regular, synthesized market intelligence to inform strategy, positioning, and sales execution</li></ul><span><strong>Analyst Relations &amp; External Positioning</strong></span><ul><li>Own analyst engagement and narrative shaping</li><li>Represent IntegrityNext’s positioning within the analyst ecosystem</li><li>Use analyst feedback and AI-supported synthesis to refine external positioning and strategic narratives</li></ul><span><strong>Business Impact &amp; Outcomes</strong></span><ul><li>Drive NRR contribution as the primary success metric</li><li>Ensure all PMM activities support retention, expansion, and revenue growth</li><li>Continuously optimize PMM workflows for a lean, high-leverage operating model</li></ul></div></div></div></div></div></div></div></div></div>            What should you bring along?<br />                <span><strong>Experience &amp; Domain Focus</strong></span><ul><li>7+ years of experience in B2B SaaS Product Marketing (PMM), including prior leadership of a PMM function</li><li>Proven track record in positioning and/or packaging that measurably improved retention or expansion (NRR impact)</li><li>Bonus: experience in compliance, risk, supply chain, ESG, or other regulated B2B SaaS environments, ideally in European enterprise contexts</li></ul><span><strong>Technical / Methodological Skills</strong></span><ul><li>Hands-on experience with modern LLM and agent tooling (e.g. Claude, Cursor, ChatGPT, MCP, or similar stacks)</li><li>Proven AI-native practice, including building agents, custom GPTs, automations, or context layers</li><li>Strong capability in messaging, positioning, and narrative development, with a preference for owning and drafting core materials yourself</li></ul><span><strong>Ways of Working &amp; Mindset</strong></span><ul><li>Strong ownership and execution mindset — you ship without waiting for permission</li><li>Hands-on operator who combines strategy with direct execution</li><li>High level of agency, speed, and accountability</li><li>Strong pattern recognition and ability to operate in complex, evolving environments</li></ul><span><strong>Communication &amp; Collaboration</strong></span><ul><li>Strong executive presence and ability to influence senior stakeholders</li><li>Clear, confident communicator with the ability to translate complexity into compelling narratives and direction</li><li>Comfortable working cross-functionally in a high-impact, fast-moving environment</li></ul>            What do we offer?<br />                <h3><span>Purpose &amp; Impact</span></h3><ul><li><p>A role with real meaning that is both enjoyable and impactful</p></li><li><p>The opportunity to make a sustainable contribution through your work</p></li><li><p>Attractive compensation as part of a growing company</p></li></ul><h3><span>Attractive Benefits</span></h3><ul><li><p>30 days of paid vacation</p></li><li><p>EGYM Wellpass membership to support your work-life balance</p></li><li><p>Flexible working models to better balance work and personal life</p></li></ul><h3><span>Modern Work Environment &amp; Flexibility</span></h3><ul><li><p>Inspiring office spaces in the heart of Munich</p></li><li><p>Flexible remote work from home or anywhere within Germany</p></li></ul><h3><span>Great Team</span></h3><ul><li><p>A professional, welcoming, and highly motivated team</p></li><li><p>Collaboration at eye level with an open feedback culture</p></li><li><p>An environment where people support each other and grow together</p></li></ul><h3><span>Flat Hierarchies &amp; Ownership</span></h3><ul><li><p>Short decision-making paths and real opportunities to shape things</p></li><li><p>Freedom to contribute and implement your own ideas</p></li><li><p>A high level of ownership and responsibility</p></li></ul>            Application process<br />                Our process is designed to be transparent and efficient:<ol><li>Talent Screen (get to know each other)</li><li>Conversation with our CPO</li><li>Conversation with our CISO</li><li>Case Study + Panel Interview</li></ol><em>Please apply exclusively via our online application portal. This ensures a smooth and fair process for all candidates. Applications submitted by email will not be considered. Thank you for your understanding.</em>            

Head of Product Marketing (m/f/d)

About the Job

About the Company

Integrity Next

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